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new website

Branding :: New Website Launch

0 · Jun 26, 2017 ·

In 2014, I attended my very first floral workshop with Kelly Perry of Philosophy Flowers.  She became the sweet voice of encouragement that believed in me, and pushed me to believe in myself.  I nervously signed up for her Team Flower Workshop not really knowing where I was heading, but understanding that there was a void in my life and in the flowers that were being presented to my brides.  I wanted to capture the garden, to put it in a vessels and allow it to add joy to a table.  I wanted to allow clematis vines to trail from a bride’s hands or loosely encircle and arbor.  I had visions of what it was like planting flowers each summer with my mom, but couldn’t quite figure out how to translate that into my event designs or how to bring that to life on a wedding day.

Photography: Heather Payne Photography

The Day’s Design is turning 5 years old this September, and this will be my fourth summer with floral design as part of my service offerings.  That decision to learn more about flowers changed my world.  It made me appreciate nature, my surroundings and see the beauty of Michigan in a whole new light.  However, as much excitement as I feel when I find a rose with the most perfect muddy – champagne hue, the real excitement comes when I see the tears of joy in a bride’s face when she looks at her wedding flowers and knows that today will be the best day of her life, and I was privileged enough to be a teenie tiny part of that.

I think a huge part of moving forward is reflecting back and understanding where we came from.  I’m not dwelling in the past though, but using it to build the future.  I’ve been sharing a little behind my rebranding process and it has made me a little nostalgic.  It’s also made me appreciate a lot of people that have helped me along the way.  I’m eager to celebrate 5 years of business.  In the meantime though, I’m excited to share my new website.  My business has evolved much since those early days of burlap and lace.  There are beautiful new projects and weddings that I’ve been holding back and there’s a dose of freshness, which I think beautifully represents who I am and what The Day’s Design is today.

New Website | The Day's Design

I’d also like to send a huge thank you to everyone who has been a part of this journey, from new flower friends, to both Northern and West Michigan’s amazing community of wedding planners. Plus, a little extra love to those photographers whose images you will find on my new site – Ashley Slater Photography, Cory Weber Photography, Katie Grace Photography, Kelly Sweet Photography & Samantha James Photography.  Hire them, they’re amazing! And don’t forget to go look at my new website!!

Business Planning, From the Heart of a Planner branding, Cory Weber Photography, Heather Payne Photography, Katie Grace Photography, Kelly Sweet Photography, new website, Samantha James Photography, website launch

Invest in Yourself

0 · Feb 17, 2015 ·

As a business owner, I think one of the biggest hurdles that I struggle with is knowing when to invest in myself.  If something breaks, it’s easy to know that it needs to be repaired or replaced.  But if something isn’t necessarily broken, then we tend to leave well enough alone.

So when do you decide that you need some improvement?

I decided to set personal goals of enrichment.  I refuse to become stagnant in my craft.  And while I remain somewhat flexible in these goals, I’m determined to stick to them, otherwise I could easily go 5 years without updating procedures and technology, website galleries or furthering my education – after all, my business is profitable without such changes.

But if I look back over the past 5 years, I’m hardly the same person that I was then.  There have been so many personal changes and growth and we should take the time to reflect on that.  I can even say I’ve grown immensely- both in business and personal life –  in the past year and it’s just paved the road to the future.

On this note, I’ve determined that it time for a website upgrade.  There’s nothing wrong with my old one, but the comments and feedback I received from it weren’t necessary a reflection of who I wanted to be.  I’m excited to move forward, pressing deeper into 2015 and the really amazing wedding season that is ahead, as well as show off some of the awesomeness that took place in 2014.  I’m excited to share my style and get to know you even better.  So hop on over to the new website, the blog will receive it’s facelift soon as well, but I believe in baby steps and I don’t have to conquer the whole world today.

The Day's Design | Website Preview

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Business Planning Grand Rapids wedding flowers, investment, new blog, new website, the day's design, west michigan wedding planner

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